WhiteGold

Role: Web Developer / Integrator

Stack: Custom CMS

Description:

An elegant and budget-friendly website for a company specializing in turnkey decoration of premises and venues for events.

Technical and Design Features:

Design: An airy, romantic, and feminine style. The primary palette consists of white, light gray, and an accent pink (which highlights active menu items and call-to-action buttons). The main screen greets users with a full-screen atmospheric photo of a decorated table, featuring an elegant white block containing the brand logo.

Structure and Sections: A standard top horizontal menu includes: Home, About, Portfolio, Our Awards, Articles, and Contacts.

Portfolio with Filtering: The key functionality of the site. Convenient filtering of works by categories (Weddings, Children's parties, Anniversaries, New Year decor, Miscellaneous) is implemented without page reload. Project cards include high-quality photos, titles, and captions detailing the specific restaurant or venue.

Reviews Block: Client reviews are displayed on the main page to build trust, along with social media integration (VK).

Content and SEO: The "Articles" (blog) section is implemented as a grid of cards, helping to promote the site in search engines.

Contacts and Forms: The contact page includes an address block, phones, email, Yandex Maps integration, and a convenient feedback form. Additionally, floating quick-contact buttons (WhatsApp, VK, Telegram) are implemented, remaining on screen to ensure users can easily reach out.

Result:

The site perfectly handles its main goal — visually convincing potential clients of the team's professionalism and the beauty of their work. Thanks to its minimalist design, convenient filterable portfolio, and prominent contact buttons, the site effectively converts visitors into event decoration requests, while remaining a simple and fast-to-maintain WordPress solution.